The first deodorant with 48-hour anti-perspirant
protection that leaves no white marks on dark fabrics and also minimizes yellow
stains on light-colored clothes
Most common
among the problems one encounters when using a deodorant are having stains left
on the fabric of their clothing after use. A deodorant can cause two types of stains on clothing. The white
marks that appear on dark textiles immediately after application are mostly
residues of the antiperspirant salts used in the deodorant, which may be a
temporary annoyance, but can be generally washed out without too much
difficulty.
The cause of
the second type of stain – yellowish stains in the underarm area on light
fabrics – don’t appear immediately after deodorant is applied but often after
several washes. They won’t come out with
laundry detergent anymore and they get more noticeable over time as the fibers
(of the textile) harden. This can make the garment unwearable.
Over the past seven years the
scientists at Beiersdorf have been thinking in black and white, developing a
new generation of deodorants that leave no white marks on dark fabrics and also
minimize yellow stains on light-colored textiles. NIVEA’s product
developers joined forces with the textile experts at the Hohenstein Institute
to identify the cause of the problem.
The result of
the successful search is a textile protection technology, a sensational
innovation that can be found in the new deodorants from NIVEA Deodorant Invisible for Black & White. With the new
technology, the substances that cause staining cannot adhere so effectively to
the fibers, so they’re easier to remove during washing.
NIVEA Deodorant Invisible for Black & White – making sure
black stays black and white stays white for longer, so your favorite clothes
look their best. Now you can enjoy the colorful moments of life with reliable
protection.
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